Wardley Map showing body leasing value chain evolution with strategic plays for AI matching and outcome-based contracts Strategic visualization of the body leasing value chain from 2023-2025, showing user needs, component evolution, dependencies, and strategic plays for outsourcing AI matching and investing in outcome-based contracts. Wardley Map: Body Leasing Value Chain Evolution User need: Flexible, compliant talent access Talent pools (+10% nearshoring) Recruitment pipelines (40% AI time save) AI matching (70% adoption) Service delivery (25% cyber growth) Regulatory compliance (EU +15%) Outcome-based contracts (Invest: AI clauses) Sustainability (20% uplift) Strategic Plays Play: Outsource AI Type: Outsource Owner: CTO Time: 6-12 months Actions: Evaluate TCO Success: 30% cost red. Doctrine: Buy commoditised Play: Invest in Outcomes Type: Invest | Owner: CEO Doctrine • Focus on user needs • Prefer buying commoditised • Exploit external constraints • Build moats with diff. Climate Factors • Increasing AI adoption • EU regulatory tightening • Nearshoring trend (+10%) Legend: User need (Blue) Enablers (Green) Tech (Red) Constraints (Purple) Differentiators (Orange) Dependency (Blue solid) Enabler (Green solid) Constraint (Purple dotted) Movement (Orange dashed) presented by mohammed-brueckner.com User visibility Evolution Genesis Custom Product Contmodity Outsource Invest